Check
Gaps in the configuration that make searches less complete.
Limits and data retention
Upper limits for each search run. The user sees them before the start and cannot go above them.
Pre-assessment score
Start value + contour terms (weight times points, capped) + machine + own manufacturing (capped) + suitable material (capped) + job terms on careers pages (capped) − negative reasons, limited to 0..100. Each term counts once, even if it is listed in several languages. If suitable material is found next to an unsuitable one (e.g. solid wood), there is no deduction; "Material unclear" is suggested instead. Check the effect in the comparison with your verdict on the Lead Search page.
Assessment with Claude
Claude reads the company website (small model) and, if needed, also searches the web (large model) and suggests a verdict with reasons. Claude gets the company name, website, location, segments and the result of the pre-assessment, plus your rated leads as examples (company, what they make, verdict, reasons, rationale) – no notes, contacts or data from Google. The requests run in the background at half price (batch processing); results usually arrive within an hour. A suggestion never changes your verdict – you accept it in the lead detail.
Evaluation
How the pre-assessment and Claude agree with your verdict. Use it to adjust the terms, the weights and the criteria for Claude. The buttons open the Lead Search page and start there; the progress is shown at the top of that page.
Contact details: the small model reads the company website only (home page, contact page, legal notice) and fills empty fields with the address, the main phone number and a general company email, never personal data. Each field keeps its source; each lead is tried once.
Pre-assessment compared with your verdict
Claude compared with your verdict
Search terms: suggestions
From your verdicts on the leads each search term found. A term is suggested for switching off when it was searched at least twice and found at least five rated leads, none of which fits. Nothing changes until you switch it off.
Google services
Free usage per month, the limit at which searches stop without approval, and the list price for the cost estimate. Changes apply to the current month at once.
Correct the counter
Only if the counter differs from the Google Cloud Console. Every correction is logged with its reason.
Regions
Languages as ISO codes (e.g. fr, en); the search preselects the terms in these languages, English terms can be added in the search form. Region name per language for the query, e.g. "fr: Québec; en: Quebec". The search area (JSON) limits Google to the region.
Segments
Segments are deactivated instead of deleted, because leads refer to them. Priority: A = search first, B = next, C = opportunistic. The search form lists the segments by priority and can select all A segments with one click. The weight orders leads within the same priority (higher first). "Ask for the furniture supplier": leads of this segment get the open question "Who supplies the furniture?" (boat building, modular homes).
Search terms
One Google search per term and result page. The region name is added in the language of the term. The figures show how the leads a term found were rated, so weak terms can be switched off.
Product terms
Products with contour parts (e.g. kidney table, Halbrundtisch) or furniture suppliers per segment and language. "Search by product with Claude" in the lead search uses them: Claude searches the web for manufacturers in the chosen region, in the language of the region and English.
Lists
Public lists of manufacturers: suppliers of purchasing organisations, members of associations, exhibitors of trade fairs, registers. "Companies from a list with Claude" in the lead search reads them, only on the website of the list and only if robots.txt allows it. Enter the address of the list itself (not the start page), check the terms of use of the website, enter the date and a note, then switch the list on. Lists behind a login or whose terms forbid automated reading stay off.
Exclusions
Hits excluded here get no detail request from Google and do not become leads. Google type: only the main type counts, e.g. furniture_store (shops and dealers) or school. Word in the name: whole words, without accents and case, e.g. a store chain. Removing an entry lets the search find these places again.
Reasons
Reasons for the assessment, shown as tags on each lead. Reasons are switched off instead of deleted, and the code cannot be changed, because leads refer to it.
Open questions
Questions that stay open for a lead, e.g. where it produces or who supplies the furniture. Segments with "Ask for the furniture supplier" set the question automatically. Questions are switched off instead of deleted, because leads refer to them.
Contour keywords
Words on the company website that point to shaped parts; the weight counts towards the pre-assessment score. Plural forms are found too (courbe → courbes).
Machine manufacturers
Machines found on the company website. With an edgebanding method, it is suggested for the lead; a model (e.g. Homag BAZ) is preferred over the manufacturer alone.
Job posting keywords
Job titles on the careers pages of the company website that show in-house production, e.g. CNC operator. They only count on careers pages (recognised by the page words), because a word like "ébéniste" also appears on schools and kitchen makers. Job portals follow with Claude in the next phase of the beta.
Signs of a fit
Phrases on the company website that point to a fit: own manufacturing (e.g. "nous fabriquons", "notre usine") and panel material that can be edgebanded (e.g. "mélamine", "laminate"). Prefer phrases to single words: "fabricants" alone also appears on dealer sites ("nos fabricants").
Negative terms
Phrases on the company website that speak against a fit, each linked to a reason that the pre-assessment suggests. Prefer phrases to single words: "distributeur" alone also appears on manufacturer sites ("find a dealer").
Word statistics
Words and two-word phrases from the home, product and about pages of the rated leads (last pre-assessment), for each language of the websites. Shown are words that appear on at least two leads and much more often with "Good fit" than with "Not a fit", and the other way round. "Add" puts the word into the new row of "Signs of a fit" or "Negative terms" with the language of the statistics; choose the kind or reason there and save. "Ignore" hides words that say nothing (e.g. "contact", "menu"). Read the word in context first (detail of a lead) – a frequent word is not always a good term. For languages that change word endings (e.g. German, Polish), end a term with * to also find longer forms: "Kanten*" finds "Kantenanleimmaschine".
Ignored words
Never shown in the word statistics. Delete a word here to show it again.
Page words
Words in a link or web address by which the pre-assessment recognises the pages it reads besides the home page.
Legal forms
Ignored at the end of company names when looking for duplicates, e.g. Inc., Ltée, GmbH.
Claude models and prices
Prices per million tokens (from the Anthropic price list) for the cost estimate before a start and for the costs per lead; batch processing costs half. "Estimate per lead" is used until there are enough real costs. The tool versions belong to the model (newer models use newer versions). Only active models can be chosen above.